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Twink Candle Company

A bespoke, conversion-focused Shopify store for a UK soy wax melt & home fragrance brand — premium looks, fast performance, and easy day-to-day running.

Twink Candle Company Shopify homepage designed and built by Eleven Mile Lane
Client
Twink Candle Company
Project
Shopify Rebrand & Build
Platform
Shopify
Sector
Home Fragrance · E-commerce
Year
2026
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The Brief

A premium store for a hand-poured brand.

Twink Candle Company hand-pour soy wax melts and snap bars in small UK batches. They needed an online store that matched the quality of the product — clean, calm, and premium, with the fragrance front and centre — and one that was genuinely easy to run day to day.

What we did

We designed and built a bespoke Shopify theme from the ground up: a refined, understated identity in cream and charcoal with a soft botanical feel, a wax-melts-first homepage, and custom sections you won't find in an off-the-shelf theme.

  • Bespoke theme design & custom-coded build
  • Premium brand-led visual identity
  • Custom homepage — mood-based product grid
  • Animated scent marquee & category tiles
  • 100+ products & collections set up
  • Customer reviews integrated
  • Bulk-buy "mix & match" offer mechanics
  • SEO foundations, structured data & fast mobile build

The result

A polished, fast, conversion-focused store that looks the part and is simple for the team to manage — proof that a specialist Shopify build beats a generic template every time.

Want a store like this?

Whether you're starting fresh or rebranding, we'd love to build you something you're proud of.